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06 Jan,2025 - Yangon | 3 mins read
Author: Ahmad Abdallah, Chief Executive Officer at ATOM
In the heart of Myanmar’s evolving telecom landscape, ATOM stands tall as a beacon of innovation and progress. As Myanmar’s leading 4.5G VoLTE provider, ATOM has made remarkable strides since its inception, advancing both in digital innovation and community impact. A proud recipient of ‘Telecom Company of the Year – Myanmar' and ‘Digital Initiative of the Year – Myanmar' at the Asia Telecom Awards 2024 and the Great Place to Work certification, ATOM has made many impacts around the community.
How will ATOM help transform the telecommunication market in Myanmar in 2025? As significant trends in digital and telecommunications continue to shift across the globe, let us delve into the key advancements that ATOM will take inspiration from in 2025 to enhance the industry experience beyond better.
Advancing Digital Innovations Through 5G Trials
Across Myanmar, our 4G network has reached new heights, now covering 316 townships with an impressive 95% service availability. This expansion is more than just numbers; it’s about bringing communities together, reaching more remote areas, and providing quality services to ensure that everyone has access to essential telecommunications affordably.
Committed to advancing digital innovation for millions of active ATOM users, ATOM recognises that 5G is the step forward in connectivity evolution to facilitate emerging digital services in Myanmar. Since its successful internal 5G trials in June 2024, ATOM has been dedicated to the innovation and transformation of Myanmar’s digital future.
Stress-Free Gaming & Seamless Entertainment
With the successful launch of Let's Play Arena, Myanmar's premier full-experience gaming platform, and its 2.0 version, E-Sports and mobile gaming are no longer niche. Because people of all ages are taking it up as a pastime activity, ATOM understands that one size doesn’t fit all and that’s why we are committed to offering a diverse array of telecom packages and programs. Users are always looking for seamless service, so within the already offered Daily Gaming and ATOM Maximus packages, options to tailor your own data pack will play a pivotal role in attracting and retaining our customers.
Seeing Through AI
For our valued customers, response time and ease of usage of our services is key. With the strategic implementation of AI in certain aspects of ATOM, we can take care of specific needs and respond faster to issues. On the digital front, we foresee ongoing digital transformation across Myanmar, fuelled by future advancements in AI and blockchain technologies that will elevate telecom services, improving efficiency, security, and customer experience. ATOM has already embraced this transformation through "Automation of Business-As-Usual (BAU) Processes and Touch-Free Operations", and we will continue to improve on reducing customer complaints and boosting operational efficiency for customer satisfaction.
Cybersecurity, Safety, and Privacy
With the rapid advancements in digital applications and telecommunication sectors daily, a telecommunications provider that prioritizes cybersecurity and protects its networks and data fosters customer trust. Privacy concerns will always exist and as a responsible brand, ATOM remains focused on raising awareness, enhancing encryption methods, fraud prevention initiatives, and ensuring privacy protocols. Moving forward to 2025, cybersecurity and network resilience will be key focal points for telecom operators across the nation.
Looking Ahead 2025
Building on the strong foundation laid since our inception, our vision of "People-First" is clear: to connect people, empower dreams, and shape a brighter, more digitally connected future for Myanmar. Throughout 2024, ATOM continues to uphold its approach, while driving forward with digital innovations. ATOM’s vision for 2025 extends beyond technology with a belief that true progress is measured by the lives we improve and uplift. We are dedicated to leading Myanmar’s digital transformation by expanding networks, driving innovation, and making a meaningful difference in people’s lives. Together, we are creating a more connected, empowered future and fulfilling life Beyond Better.
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